[Brand Updates] 📈 With the non-local student quota in Hong Kong rising to 40%, the city faces a staggering shortfall of approximately 70,000 beds. In an exclusive interview with am730, Venny Chan, Co-founder of Contented Living, explains how student accommodation has emerged as a vital “market remedy” for the real estate sector, offering resilient demand and stable cash flow in a shifting economic landscape.

⚠️ Addressing recent controversies such as the unauthorised conversion of a Kowloon Tong mansion to house 60 residents—Venny outlines the “three sins” of unregulated housing: illegal structural alterations, breaches of land-use regulations, and unlicensed operations. She cautions students and parents alike not to be misled by superficial “luxury” labels. While the government’s “Hostels in the City” scheme permits the conversion of commercial buildings and hotels, the criteria are exceptionally stringent, requiring comprehensive compliance in ventilation, drainage, and waste management. Our flagship project, Yuè Residence, is proud to be among the first residential developments to receive official approval under this scheme.

💡Reflecting on 13 years of industry leadership, Venny identifies proximity to campuses as the decisive factor for success, noting that a proven management track record is essential for securing institutional financing. She maintains that Purpose-Built Student Accommodation (PBSA) represents the long-term future of the market, where excellence is found in the details—from individual utility meters to meticulously planned communal spaces.

✅ As a reputable provider officially recommended by university housing offices, Contented Living remains dedicated to providing a safe, compliant, and student-centric home for the next generation of scholars.

[Brand Update] 📉 With student accommodation in Hong Kong increasingly scarce, many investors have turned to converting hotels or ageing buildings into dormitories. Yet we believe PBSA (purpose-built student accommodation) is the true long-term solution. Compared with conversions, PBSA can cut average construction costs per room by half, while offering designs that genuinely reflect students’ needs: private en-suite rooms, communal kitchens, sea-view libraries and even indoor courts. Life becomes more than just a room – it’s a complete environment for study and connection.

🔧 We know that details matter. From individual electricity meters to centralised waste systems, PBSA can reduce operating costs and streamline management. These seemingly small touches are what make student living more comfortable and sustainable.

💡 At Contented Living, we are confident PBSA will become the inevitable trend in Hong Kong, creating a true “home” for students.

[Brand Update] Recently, Contented Living had the great honor of being interviewed by Sing Tao Daily. This feature is not only a recognition of our hard work over the past 13 years but also an in-depth exploration of the standardized development of Hong Kong’s student accommodation industry.

Looking Back at 2012: Solving Pain Points & Establishing Standards
Contented Living was born out of our three founders’ concerns regarding the lack of transparency and protection in the student rental market at the time. Starting with just 3 rooms, we have consistently adhered to a “people-oriented” operational philosophy, dedicating ourselves to providing incoming students with a safe, professional, and welcoming living environment.

Driven by Professionalism: The Power of Compliant Operations
Today in 2026, as Hong Kong’s property management industry continues to refine itself, we remain at the forefront of compliance:

• 🛡️ Professional Licensing: As a licensed Property Management Services Authority (PMSA) company, we ensure all our operations strictly comply with regulatory requirements.

• 📍 Industry Milestones: We are proud to be among the first batch of professional operators approved to run “City Hostels,” actively participating in driving innovation within Hong Kong’s student housing model.

• 📊 Steady Growth: Our managed portfolio has expanded to over 800 rooms across Hong Kong, as we continue to optimize our operational efficiency and service quality.

Looking Ahead: More Than Just Accommodation, It’s a Community
For us, 13 years of operation is not the finish line. Moving forward, we will continue to focus on elevating the spatial quality and management efficiency of student accommodations, contributing further to Hong Kong.
Thank you to the media for the feature, and to our partners and students for your years of trust.

The road of professionalism is long, and we will continue to move forward steadily.

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Our Co-founder and Managing Director, Venny Chan, was honored to share insights on how smarter capital and innovative business models can drive greater social impact — especially in the realm of student housing and co-living.

💬 It was an inspiring afternoon of discussion, connection, and forward-thinking ideas with fellow changemakers including:
• Joe Yu (Futu)
• Lillian Li (Social Impact Partners)
• Rex Law (Snaildy Education)

🔍 As we continue building Contented Living, we’re more committed than ever to empowering the next generation of students through safe, supportive, and purpose-driven living spaces.

🙌 Thank you to all who joined us and to the organizers for creating such a meaningful platform!

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